How can people walking past reactive posters influence time? This poster displays an anagram and reacts to passengers passing by. It was exhibited in the display window at Nieves (Zurich). TAK TIK – TIK TAK is more than a concept – it is a reflection of our shared journey through time. In a world of dualities, day and night, black and white we find harmony in contrast. These clock hands depicted, visualise the 24 hours of a day with clock hands. The passengers are able to give "time" a break and interact with it. By moving past the posters the clockhands move with you. These reactive images unite our different rhythms into a common tactics.
Year
2025
Collaboration
Cyril Keller, Luca Zeller
Category
Interactive Poster, ZHdK
Links
TikTak
















